UBL Head Of Beer Estella Muzito(C) Handing Over Shs 1M Cash Token To Viper SC Head Coach Javier Martinez Espinosa At Luzira
(By PEACOCK KAWEESA)
The Uganda Breweries and Uganda Premier League have signed a three years partnership deal to promote Ugandan football. The beer giant company through its Pilsner lager brand and the football authorities have signed a four hundred and fifty million shillings (shs450m) sponsorship deal to boost the sport. The sponsorship deal is to reward every month coach of the month, player of the month and man of the match.
The partnership deal is to recognize and award the Pilsner Man of the match with a cash token of one hundred thousand shillings (shs100,000/=) and Pilsner Player of Month with a cash token of one hundred thousand shillings (shs100,000/=) while Pilsner Coach of the month will pocket one million shillings (shs1,000,000/=) after every league game.
Speaking at the launch of the partnership on Tuesday at Luzira, Uganda Breweries Head of Beer Estella Muzito said the sponsorship is one of the ways that Pilsner Lager, the King’s Beer is engaging football fans with a new and exciting experience in line with its own revitalized look and feel.
Uganda Premier League Chairman Arinaitwe Rugyengo welcomed the sponsorship as a big boost of encouraging and rewarding excellence in the football fraternity. He added that broadcasting of league matches has improved with attractiveness to the league on addition to the Star Times partnership.
FUFA Deputy CEO Roger Byamukama thanked the Uganda Breweries for the continued support of the game.
Meanwhile Viper SC Head Coach Javier Martinez Espinosa is the first super coach to receive the one million shillings(shs1,000,000/=) cash token and Kirinya SC Striker Joel Madodo is the first super striker to received one hundred thousand shillings cash token.