The Cooper Motor Corporation (CMC), the exclusive distributor for Ford in Uganda, has unveiled the new Ford EcoSportm compact Sports Utility Vehicle (SUV) that will accord its drivers more style, comfort, capability, and choice. According to Herman Mbalasi, the Country Manager CMC this will be possible as the new mid-range SUV blends rugged SUV functionality with city car practicality thus making the car more appealing and competitive than ever.
Featuring enhanced dynamic, rugged and refined exterior styling, the new EcoSport reflects the latest design cues of Ford’s larger SUV models and its proud heritage in this segment.
“We are thrilled to introduce the new Ford EcoSport to the Uganda market,” Mbalasi said while launching the Ecosport onto the Ugandan market at the CMC headquarters in Nakawa, kampala.
“The vehicle comes with more advanced features, more refined styling, and more sophisticated technologies. Drivers will feel more comfortable and self-assured than ever at the wheel,” Mbalasi added.
Richard Musani, the Brand Manager Ford Uganda explained that the EcoSport features enhancements in both the exterior and interior design, new and upgraded smart and safety features and improvements in driving performance and fuel efficiency.
“The Ford EcoSport is an SUV in a league of its own – combining quality design, rugged capability, modern features, superior fuel economy and great value for money,” Musani said.
Powerful and efficient
The new Ford EcoSport is powered by Ford’s proven range of 1.5-litre engines, linked to front-wheel drive. The 1.5 TiVCT petrol unit produces 90kW (123PS) of power matched to a peak torque output of 151Nm. It is available with a five-speed manual on Ambience only or in automatic guise across the series line up.
What’s more endearing is that the Ford EcoSport has an internationally acclaimed 1.0-1.5 litre EcoBoost engine. This innovative Ford design brings together the power of a turbocharged engine with an eye-opening estimated fuel economy of about 5.7-6.5 litres per 100 kilometres. This ensures that in terms of simplicity, it will be affordable to the average Ugandan in terms of fuel costs as it is a low-consumption vehicle; while at the same time it means low carbon emissions thus making the environment a lot happier.
According to Mabalasi, the car will go for a manageable us$32,500 but that shouldn’t be a tall order since there are several financing options lined up for serious customers.